Search Engine Optimization

Search Engine Optimization

The goal behind search engine optimization (SEO) is pretty straightforward: getting people to your site who may potentially buy your product or become a client. The goal may be simple, but the SEO process takes time that you should devote to your customers. At Spirit Media, we will help structure your website to bring you more traffic, so you can focus on what matters most.

Our SEO team will cover a wide range of duties to give your website the optimization it needs. All you have to do is let us know the goals behind your marketing campaign, and we’ll take care of the rest. But don’t worry: you will be a part of the process from start to finish. It’s your business journey; Spirit Media will help guide you.

Our SEO features: 

  • Engaging SEO blog posts
  • Keyword optimization on your homepage and existing pages
  • Competitor keyword and referral analysis
  • Link-building
  • Monthly SEO campaign report through Google Analytics

Engaging Blog Posts for your website

The lifespan of a single blog post is said to be two years. This statistic shows you the importance of blogging for your small business. SEO blogging is a great way to increase traffic to your small businesses’ website, and convert visitors into buyers. But if you aren’t blogging consistently, it could be as harmful as not blogging at all. Blogging lets search engines know that your website is being updated constantly, and has value. Not only that, but a blog post is shareable. You can share your blog across all of your social media platforms, and if your content is engaging, your followers and their followers may share it, too.

For good SEO, you should create two blog posts a week, a total of 14 blog posts a month. 

As a business owner, 14 high-quality, search engine optimized blog posts can be a challenge. Many business owners come across the same problems when creating blog posts:

  • No time to frequently update content
  • Lack of knowledge behind what makes a blog post “shareable”
  • No idea what to write in order to entice their clientele

This results in a blog that hasn’t been updated in weeks, if not months. At Spirit Media, our SEO bloggers will make sure your blog stays relevant. Our process behind our blog posts can help drive traffic.

In each blog, we focus on what matters most:

  • Keyword optimization / Geo-targeting
  • Your client demographic
  • Content that is shareable/engaging
  • Inbound link-building

Together, we can create a posting schedule that matches your needs. You can opt for:

  • 1 blog post a week (4 posts per month)
  • 2 blog posts a week (8 posts per month)
  • 3 blog posts a week (12 posts a month)

If you’re ready to increase traffic to your website with blog posts, contact Spirit Media today. Our team will provide you with the help you need.